Case Study

Strong Participation Across
5 Company Locations

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Client Profile

  • Industry: Engineering
  • Locations: 5 locations in FL, HI, CA, GA and VA
  • Employee Demographics: 100 employees; Average age = 35; Average salary = $50,000
  • Existing Benefits: None
  • New Guardian Benefits: Dental, Vision, Short-Term & Long-Term Disability, Basic and Optional Life

Top Challenges

  • Multiple company locations in various time zones

Key Advantages

  • Personalized enrollment kits with employee-specific cost information
  • Employer and broker involved in developing strategic enrollment plan and lent support with endorsing

Enrollment Solutions

  • Toll-free benefits hotline served as additional resource for questions & answers.
  • Awareness of employee benefits
    • Employer-endorsed employee communications announcing upcoming benefits offerings and enrollment meetings built excitement and early engagement.
  • Enrollment Time
    • Enrollment materials in one, easy to understand document with cost information specific to employee.
    • Combination of live group meeting and conference calls, led by a certified enrollment specialist.
    • Toll-free benefits hotline served as additional resource for questions & answers.

Results and Participation Snapshot

  • Enrollment strategy achieved excellent participation across workforce based in multiple locations and time zones.
  • Broker, employer and employees’ feedback about enrollment materials helping drive participation very positive. Comments included “easy-to-read” and “customer-friendly”.
Product Participation Rate
Dental 84%
Short-Term Disability Vision 79%
Long-Term Disability 79%
Vision 74%
Optional Life 90%

Enrollment Solutions Highlights

  • Early employee engagement
  • Personalized enrollment kits
  • Live group meeting and conference calls with certified enrollment specialist
  • Toll-free benefits hotline